Press Release

Ready-to-drink (RTD) Beverages Market Size: Rising Disposable Income in Asia-Pacific Will Surge High Demand

The global ready-to-drink (RTD) beverages market size will gain momentum on account of rising awareness for fitness and healthcare. Fortune Business Insights, in its latest report, titled, “Ready-to-drink (RTD) Beverages Market Size, Share & Industry Analysis, By Product Type (Flavored Milk, Yoghurt, Tea, Coffee, Fruits & Vegetable-based Drinks, Flavored & Fortified Water, Others), By Distribution Channels (Supermarket/Hypermarket, Specialty Stores, Convenience Stores, Online Retails) Others and Regional Forecast, 2019-2020.”, states that the manufacturers launching new products to cater to the changing behavioral pattern of the consumers will drive the growth of the market during the forecast period.

The emergence of COVID-19 has brought the world to a standstill. We understand that this health crisis has brought an unprecedented impact on businesses across industries. However, this too shall pass. Rising support from governments and several companies can help in the fight against this highly contagious disease. There are some industries that are struggling and some are thriving. Overall, almost every sector is anticipated to be impacted by the pandemic.

We are taking continuous efforts to help your business sustain and grow during COVID-19 pandemics. Based on our experience and expertise, we will offer you an impact analysis of coronavirus outbreak across industries to help you prepare for the future.

Click here to get the short-term and long-term impact of COVID-19 on this Market.

Please visit:

Ready-to-drink (RTD) beverages are referred to those beverages that are packaged and ready to consume instantly. Unlike, other beverages that need to be mixed, heat, or powdered to drink, RTD beverages can be consumed by the people immediately once purchased from the supermarket. Some examples of RTDs include health drinks, iced tea, soft drinks, cold coffee, and others. Changing consumer drinking habits and growing number of time-strapped consumers are the driving factors for the growth of the market during the forecast period.

What does the Report Include?

The market report offers a detailed assessment of the various market drivers and restraints, opportunities and challenges that will affect the growth of the market during the forecast period. Furthermore, the report provides comprehensive research into the regional developments of the market, affecting the market growth during the forecast period. In addition to this, the report includes information from expert professionals from the industry. Moreover, it contains an exhaustive study of the landscape comprising of key players, strategies used by them, and recent product launches for the market growth between 2019 and 2026.

Drivers and Restraints:

Rising Demand for Convenience Foods to Augur Growth

According to United States Department of Agriculture (USDA), there has been a steep rise in the demand for convenience foods by the U.S. households over the past decades. Charles Mortimar OF General Foods, in 1950s penned down the term convenience foods in the wake of growing demand for food products that could be bought, opened, prepared, and consumed with ease. Furthermore, snacks and fast foods constitute for nearly half of the budget of American consumers. Increasing demand for convenience foods is expected to boost the demand for the market in the forthcoming years. Moreover, health awareness among people will drive the growth of the market during the projected horizon.

Regional Analysis:

Rising Preference for Healthy Drinks to Drive Market in North America

Among the regions, North America is expected to hold a significant share for the market during the forecast period. This is ascribable to factors such as increasing awareness for eating and drinking habits of the people in North America. The market in Europe will register substantial growth owing to rising preference of healthy diet and fit body. On the other hand, Asia-Pacific is anticipated to witness huge growth for the market during the forecast period. This is attributable to factor such as increasing income per capita, and changing lifestyle of people in countries such as China, and India. Overall, the market in Asia-Pacific will contribute to the growth of the market between 2019 and 2026.

Competitive Landscape:

Introduction of New Products to Strengthen Demand

According to the report, there are several companies proliferating in the market during the forecast period. Adoption of strategies such as novel product launches and development by these companies will contribute to the growth of the market during the forecast period. For instance, in June 2019, the renowned beverage company, The Coco-Cola Company, in partnership with Costa announced its launch of RTD coffee to cater to the markets of Poland, and China. The companies are striving to gain maximum ready-to-drink (RTD) beverages market revenue during the forecast period.

Industrial Development:

  • January 2019: Nestle S.A., a global health drink provider, announces its launch of two new products. The products include Cold Whipped Lattes and Coffee Protein Smoothies for the people who love coffee and are fitness enthusiasts.

List of the Companies Operating in the Market:

  • PepsiCo, Inc.
  • Fuze Beverage
  • The Coca-Cola Company
  • Nestle S.A.
  • Gujrat Co-operative Milk Marketing Federation
  • Kraft Foods Group, Inc.
  • The Campbell Soup Company
  • Red Bull GmbH

Have a Look at Related Reports:

Hybrid Seeds Market Global Opportunities, Development Strategy, Share, Trends, Size and Research Report 2026

Specialty Fertilizers Market 2020 Trends, Size, Share, Company Overview, Growth and Forecast by 2026

About Us:

Fortune Business Insights™ offers expert corporate analysis and accurate data, helping organizations of all sizes make timely decisions. We tailor innovative solutions for our clients, assisting them to address challenges distinct to their businesses. Our goal is to empower our clients with holistic market intelligence, giving a granular overview of the market they are operating in.

Our reports contain a unique mix of tangible insights and qualitative analysis to help companies achieve sustainable growth. Our team of experienced analysts and consultants use industry-leading research tools and techniques to compile comprehensive market studies, interspersed with relevant data.

At Fortune Business Insights™ we aim at highlighting the most lucrative growth opportunities for our clients. We, therefore, offer recommendations, making it easier for them to navigate through technological and market-related changes. Our consulting services are designed to help organizations identify hidden opportunities and understand prevailing competitive challenges.

About the author

Thomas Fultz

Thomas handles the column depicting food products. He has worked as a product manager before and knows his words very well. His writing flows like water with the ease of reading; his way of writing is effortless and straightforward. In his free times, he loves to talk a walk in the lawn to refresh his mind. He has recently completed 5 years in our organization.


Click here to post a comment