The supermarkets and hypermarkets are leading channels for the sales of baked savoury snacks products. The presence of distinct product shelves along with the attractive discounts on bulk-purchasing enhances the consumers buying experience. The online retail segment is also gaining traction as they provide a digitalized purchasing experience for the customers coupled with attractive discounts on product prices.
The Global Baked Savoury Snacks Market is witnessing robust growth due to the increasing demand for convenient food products with easy availability and low cost. Snacking between the meals has witnessed an upsurge among the consumers of all age groups. The consumers are demanding for healthy snacks that combine nutrition and convenience.
The manufacturers of savoury snacks are now coming up with new baked snacks products offering new flavours to seek the consumer’s attention. For instance, In March 2020, Whisps Snacks added new flavours to its snacks range, Tangy Ranch Cheese Crisps and Nacho Cheese Crisps. These crisps are gluten-free, keto-friendly and is made from cheddar cheese which is baked instead of being fried.
The baked savoury snacks consumption has` increased among the working population across the globe as these healthy snacking aids in maintaining the body’s metabolism and also helps in controlling the hunger between the meals. The rising trend among the consumers for on-the-go food along with the availability of various baked savoury snacks such as biscuits, chips, popcorn, and others have positively impacted its market growth. The key manufacturers are focusing towards launching innovative products such as gluten-free and low carb baked snacks and this has aided in the market growth of baked savoury snacks market.
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Top Key Players of Baked Savoury Snacks Market:-
- General Mills, Inc.,
- ITC Limited,
- The Kellogg’s Company,
- PepsiCo, Inc.,
- Lorenz Bahlsen Snack-World GmbH and Co KG Germany,
- Intersnack Group GmbH and Co. KG,
- Chaucer Foods Ltd.,
- Nestlé S.A.,
- Amplify Snack Brands Inc.,
- Campbell Soup Company
The Global Baked Savoury Snacks Market Report contains Industry revenue, share, and production of the service providers is also mentioned with accurate data. Moreover, the global market report majorly focuses on the current developments, new possibilities, advancements, as well as dormant traps. Furthermore, the market report offers a complete analysis of the current situation and the advancement possibilities of the market across the globe.
This report analyses substantial key components such as production, capacity, revenue, price, gross margin, sales revenue, sales volume, growth rate, consumption, import, export, technological developments, supply, and future growth strategies.
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The consumers are becoming health conscious and are opting for baked snacks instead of fried due to the relatively lower fat and calorie content in the baked products. The negative health issues such as high cholesterol and obesity associated with fried snacks is nudging them to shift towards healthier baked snacks. The rise in healthy snacking trend among the consumers is driving the global baked savoury snacks market.
Key COVID-19: Shutdown of Restaurants and Cafes May Hinder Growth
The outbreak of the COVID-19 pandemic worldwide has taken a toll on the Baked Savoury Snacks Industry. Almost every offline food chain, such as cafeterias and restaurants are shut down completely in various countries. But, online food delivery services are still under operation. In addition to this, companies manufacturing packaged food and beverages are exhibiting a high rate of sales because of their possession of certain beneficial properties. These products have long shelf-lives and hence consumers are stocking up their pantries, fearing the lockdown.
What Does This Report Include?
Our skilled team of analysts has developed a specially curated report to help you in understanding the impact of COVID-19 on this market. The report is developed by conducting in-depth primary and secondary research. It includes analysis of various regions and nations, as well as the current trends that are being followed in these regions. Multiple approaches were taken up by our team to derive the market growth rate and value. Also, it presents enhanced data collected through secondary sources, namely, company websites, journals, business magazines, and press releases. The analysis of each nation is given by studying several macro-economic factors, regional players, consumer behavior, and government policies. Our clients would be able to take positive steps towards regaining business confidence by analyzing the Baked Savoury Snacks market Share, growth drivers, obstacles, challenges, and opportunities.
Key Industry Developments:-
- In July 2019, ITC Ltd., launched ‘Bingo Starters’ as healthy baked snacks. The company has entered into the healthy snacks segment by launching this product in order to expand its extensive product portfolio and also keeping into consideration the evolving taste of the consumers, especially among the millennials.
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